Most people will never care about the issues bitcoiners are aware of and that bitcoin fixes. It's as often a "pareto principle issue" that will lead about 20% of people waking up and using bitcoin. The other 80% remaining will follow by mimicry because they'll have to in order to not be left behind. It's the gunpowder dilemna that Saifedean recalls regularely. Either you adopt it, either you lose. You do it because the most successfull people are doing it, and are asking to be paid in it.